VICTORIAN

2024 · Coffee & Tea   |   UX/UI Design

Victorian, a premium British-inspired tea brand based in Mexico City, sought to translate its heritage of elegance into a seamless digital experience. Their existing website failed to reflect the brand’s sophistication, with clunky navigation and a lack of visual storytelling key barriers for their high-end clientele.

As the UX/UI designer, I crafted a digital flagship that mirrors Victorian’s offline refinement. The solution included an immersive product gallery (showcasing tea blends and tableware), a streamlined reservation system for tea tastings, and micro interactions that evoke the ritual of tea service.

This project demonstrates my ability to blend aesthetic precision with user-centric flows for luxury brands where every pixel must whisper exclusivity.