01. Branding Strategy
The name "Unitalent" merges the concept of unique, boundary-breaking abilities with the mythical and fearless spirit of the unicorn. Designed as a beacon of radical inclusivity for the LGBTQ+ community, the naming strategy positions the brand as more than just a talent agency it acts as a powerful manifesto for the new queer vanguard, representing trans visionaries and drag icons who are redefining modern culture.

02. Visual Identity Design 
The visual identity was crafted to perfectly mirror the magic and disruptive energy of the brand. It features a unicorn inspired logo that symbolizes transformation and pride, paired with a dynamic color palette that blends neon defiance with ethereal elegance. Complemented by bold, gender fluid typography, the branding creates a visual language that is as immersive as a drag show and as empowering as a protest.

03. Deliverables
To ensure the brand could effectively amplify the voices that change the world, the project required a comprehensive and forward thinking rollout. Deliverables included the complete graphic identity, corporate stationery, and a vibrant social media strategy, culminating in a highly immersive digital ecosystem designed to showcase their uniquely unapologetic roster of talent.